By deep Leigh on Tuesday, March 19, 2013
SugarDaddie.com, launched in 2002 (apparently utilizing the design that is same has) is a dating internet site that links rich older guys with younger females. It is celebrating a decade of “intergenerational matchmaking” by providing US towns and cities vast amounts toвЂSugarDaddie.com’ rename themselves.
Inspite of the horrendous and unforgivable misspelling of this term daddy into the company’s title, that is a win-win stunt that is done extremely well in the usa. Much like Cougar Dating’s PR stunt providing to cover Caroline Flack £500,000 to end up being the face of their web site after her brief relationship with One Direction’s Harry Styles, the party that is third extremely not likely to state yes, but in any event, the website advantages of an amazing number of protection, with links from a few of the most respected news domains available to you, SEO-wise.
Darren Shuster feabie com, creator of Pop society PR, the agency behind the a number of non-starter stunts, tweeted me personally because of the campaign previous today and a quick Bing search indicates that he’s apparently applying this campaign the maximum amount of to promote himself and their agency while he’s marketing your client – a specially odd means around PR.
The Berkshire, UK-based company, through Shuster, has contacted officials at four urban centers to date (it’s prone to carry on til the media get annoyed of covering it or someone claims yes), including:
Woodside, Ca ($11.65m) and
Here’s a news piece concerning the offer to Woodside, CA:
The absolute most offer that is recent glucose Hill, GA, made March 17, would offer the town $3.75 million in return for fulfilling following conditions:
A commitment that is 10-year formally replace the title of Sugar Hill, Ga. to SugarDaddie.com, U.S.A.
All formal federal government communication, organizations and road indications must certanly be changed to mirror the brand new title of SugarDaddie.com, U.S.A. This consists of renaming the glucose Hill Golf Course to SugarDaddie Greens.
Substitute the city logo that is current
The CEO of SugarDaddie.com must get an integral to your town in a ceremony that is formal by municipality officials (ready to accept the news and also the public). The organization additionally proposes creating a Hugh Hefner statue close to the brand new City Hall, or any other general public figure that best represents the sugar daddy life style.
Substitute the title of E.E. Robinson Park with SugarDaddie.com Park.
SugarDaddie City Hall will change Glucose Hill City Hall for a decade.
To rename Gary Pirkle Park for a time period of 5 years, combined with postoffice and street that is local upon entering or leaving the town.
All town advertising resources should be meant to mirror the city’s official new title and needs to be completely implemented within 6 months.
The CEO of SugarDaddie.com, Stephen Pesternak, seems a particularly interesting man, additionally having a dating internet site called 7orbetter.com, a niche site (truthfully) for females to get guys endowed with over 7 ins.
Let’s face it, you wish to understand that they are not up to your standards physically in the bedroom that you are not wasting your time and effort with someone, only to find later on. Simply take the guesswork out from the equation. Know upfront what you are actually getting which means you don’t need to worry about it later on. You’ll be able to focus on other characteristics in a guy and never having to wonder if he has got what must be done to cause you to delighted. Meet quality single males and quality solitary females through our revolutionary fine endowed site that is dating.
Involved agency: Pop Customs PR